Driving competition: China’s carmakers in race to dominate Europe’s roads

The Guardian 1 min read 14 hours ago

<p>Chinese manufacturers are using the electric transition to seize market share, with the UK as their gateway</p><p>When Tesla wanted to catch the eye of British buyers, it put its cars and bright signage at a dealership in west London’s prominent Hogarth roundabout. Exposure to half a million drivers every day helped the US carmaker to become the dominant electric vehicle seller in the UK. Yet drivers passing by that site now see something different: twin Chinese brands Omoda and Jaecoo, both owned by the state-controlled manufacturer Chery.</p><p>Chinese cars are on a roll across Europe – they outsold Korean rivals in western Europe for the first time in September. That success is highly reliant on the UK. Of the half a million Chinese cars sold in western Europe between January and September, 30% were bought by Britons, according to Matthias Schmidt, a Berlin-based automotive analyst.</p> <a href="https://www.theguardian.com/business/2025/nov/07/china-in-push-to-dominate-europe-electric-vehicle-market-with-uk-as-gateway">Continue reading...</a>
Read original The Guardian